Tuesday, June 21, 2011 at 6:03AM Last week we took a look at the first iPod commercial, in all its dated glory. This week, we look at another aspect of the iPod launch that hasn't changed as much: the accompanying product launch. Here's how Phil Schiller and friends described the iPod:
Monday, June 28, 2010 at 9:12AM 
Apple has announced they have sold 1.7 million units of the iPhone 4 over the weekend. Oh, and that didn't include Sunday sales. Remember, it took 80 days for the iPad to get to sales of three million, and reports indicate the iPhone 3GS had sales of just about one million in the same amount of time it has taken the iPhone 4 to reach the 1.7million mark.
What's going on here? Many sites have attributed the increase to iPhone upgraders: first and second-generation iPhone owners making the upgrade. My observations indicate something bigger is at work here, and it has happened before.
When the iPod launched, it had modest success at first. Sure Apple fans thought it was a great design, but the price point and Mac-only compatibility kept growth in check. By the the time the third-generation iPod rolled around, people who had never purchased an Apple product before were lining up. What happened, from what I could tell working the front lines of an Apple Store in those days, was the iPod crossed over from the world of early adopters, and into the hands of everyday consumers.
In the lead up to the iPhone 4 release, I noticed many of my less tech-savvy friends were talking about the phone on facebook, twitter etc. People I thought would never buy an iPhone, heck some who had never bought an iPod, were looking forward to this launch. Why now? Why is this the iPhone to make the leap to a more mainstream audience? When the iPhone originally launched, it was a smart phone. Not only that, it was one of the "smartest" smart phones: many of the features, like internet and email on the go, seemed like needless luxuries to a large portion of phone-buying consumers. Fast forward to 2010, and many more phones offer a mobile internet experience. Sure on the surface this means more competition for Apple, but for the average consumer, it helps to sell these features as a standard part of a phone today. And if you're going to get a "standard" phone, you might as well get the one your friends have been talking about over the last few years.
iPhone sales were by no means slow over the last few years, but it looks like iPhone 4 has reached a tipping point. Let's hope AT&T is ready for the onslaught of new smartphone customers.
Thursday, June 18, 2009 at 12:07AM 
I know, it's hard to believe... The iPhone 3G S (we thought it was iPhone 3Gs, but it looks like Apple's lexicon is slightly different) doesn't happen until 7AM ET tomorrow, but would you believe we'll have live video from the store/ waiting line today!? We've teamed up with Matt and Sidney from theiLife.com and along with some help from our streaming partner Livestream, and some cool new hardware from LiveU, we'll be bringing you live updates throughout the day and night. And be sure to tune in tomorrow, for the unboxing and feature run-through as well!
Also, we'll try to let you know when we're going live on our Twitter feed, since it will happen throughout the next 24-36 hours...
iphone 3gs, launch, live video, liveU, livestream Permalink Wednesday, June 17, 2009 at 6:48PM Many of us are not thrilled with AT&T as of late, but we have to give them credit for posting this video to address some questions that are still popping up regarding iPhone eligibility, tethering, MMS, etc:
ATT, iphone 3gs, launch Permalink