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« iTunes Movie Store: I am McLovin' BUT I'm not for keeps | Main | Apple Falling Behind The Technology Curve? »
Friday
Mar282008

Apple Retail Opening


If you live in either Philadelphia or South Jersey, most likely Apple has already spammed your inbox announcing the new Cherry Hill retail location.

The grand opening is Saturday March 29th. If you're a Mac fanboy or even just a casual Apple user, I highly recommend checking out an opening in person. When the doors open you will be greeted with some thunderous music and enough hooting and hollering that you might actually think a rock concert is about to begin.

As someone who was lucky enough to work as a Mac Genius during such an opening, I can honestly say it was one of my best experiences while at Apple. You definitely feel like a rock star, even if only for a few hours. It's also one of the few times where the job doesn't feel very much like a job, and in retail those day are hard to come by.

The employee turnover at Apple appears to be much higher now than when I worked there. That's to be expected in high volume retail. Chances are many of the faces you see tomorrow in Cherry Hill won't even be there come winter. Retail has a way of chewing you up and spitting you out. But these sort of events and the people you work with are what made it all worth it.

Of course the pay wasn't bad....and the endless supply of black t-shirts, and the free iPods....Oh and the groupies....hmmmmm groupies :-P

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