These are crazy app approval days we're living in. Today's exhibit: iGarageSale has earned the 17+ mature rating from Apple's app review process.
I've been to a lot of yard sales in my day, and aside from the occasional risque board game, I've never seen anything I would rate as 17+, although that's just what's happened to iGarageSale (review coming soon), an app that brings together multiple sources of sales, and shows the sales nearest to you.
Aaron Kardell, the developer of the app has a blog entry explaining this most recent odd rating decision:
When we originally submitted iGarageSale to Apple, we used a questionnaire provided by Apple to determine the rating. We came up with a 12+ rating, citing Infrequent Mature/Suggestive Themes and Infrequent Profanity/Crude Humor. Understand, though, that we were doing this to err on the safe side. We have yet to see a garage sale listing with profanity, crude humor, or mature/suggestive themes. However, it could happen and likely will at some point, so we thought a rating of Infrequent Profanity, etc. / 12+ would be safe.
Nine days after submitting our first copy of the app to Apple, we received a rejection notice by e-mail. The rejection notice stated: “iGarageSale 1.0 allows unfiltered access to Craigslist, which include frequent mature or suggestive themes.
Kardell goes on to cite the concern that this rating will negatively affect the perception of the app:
On the one hand, Apple accurately determined that it is possible to get to a search box for all of craigslist within the iGarageSale app. This seems to miss the point, though. The primary purpose of the app is to browse and search garage sales, and it takes a considerably more effort to get to a search box for all of craigslist, than it would to simply open up Safari and browse to craigslist.org.
What can be done? Yes, Apple has a right to "protect" their users from objectionable content, but when the content that can be accessed can be accessed just as easily using an app Apple has included (Safari) how is anyone "protected" from the material.
Tomorrow, we'll tackle some of the possible solutions, and we'd love to hear yours in the comments below.